Rihanna returns as creative director for the latest FENTY PUMA by Rihanna collection.
Beachy and badass, it’s a vibrant, unexpected mashup of high fashion, extreme sport, and beachwear. Masculine motocross gear meets laced-up lingerie. Sporty silhouettes collide with sexy, skintight swimwear.
And summer vibes are in full effect with bold branding, daredevil detailing, and splashes of neon.
It’s a collection that’s born to ride – and ready to make waves.